Sustainability Reporting Is on the Rise – Here Is What Businesses Should Know

Nov 22, 2022 | Blog

Now more than ever, we are all aware of the climate crisis. In 2021, as much as 75% of Brits reported that they feel worried about the effects of climate change, while 93% of European citizens believe that climate change is a severe problem. In response to the increasing climate change awareness of consumers, more and more companies started reporting their carbon emissions to provide transparency in regards to their impact on the climate.

In this article, we will discuss why sustainability reporting is on the rise, how much emissions-related information companies are actually disclosing, and what the future of this space looks like.

At Connect Earth, we crunch through thousands of sustainability reports in order to build a database that structures and standardises them all, so we are excited to see a significant increase in sustainability reporting in recent years.

The rate of sustainability reporting is at its highest ever

A survey published by KPMG presents that in 2022 the sustainability reporting rate among N100 and G250 companies remains at its highest ever percentage – 79% for N100 and 96% for G250 companies – which is a dramatic improvement from 1999, where 35% of G250 and just 24% of N100 companies reported their sustainability data.


Source: KPMG 

N100 companies – a worldwide sample of 4,900 companies comprising the top 100 companies by revenue in each of the 49 countries
G250 companies – world’s largest 250 companies by revenue

Moreover, in 2023, over 23,000 companies reported their emissions data through CDP – a non-profit organisation that helps companies disclose their environmental habits. Two of the most popular sustainability reporting standards boards – the GRI (Global Reporting Initiative) and the SASB (Sustainability Accounting Standards Board) – have also seen significant adoption, with over 10,000 and 2,800 companies using them, respectively. These standards offer guidance on ‘materiality’, which means identifying the most significant contributors to a business’ sustainability, so they can be prioritised for effective emissions reduction.

Why has sustainability reporting increased?

There are many reasons why sustainability reporting may have increased, including:

  1. Mandatory reporting for publicly traded companies

Sustainability reporting is now viewed as a significant contributor to a business’s profitability over time. It represents a risk that must be properly disclosed to all stakeholders, for example, investors. This has led to increasing regulation on sustainability reporting for publicly traded companies.

In the UK, all public companies are required to disclose their emissions. In the EU, the Corporate Sustainability Reporting Directive (CSRD) proposed in April 2021, sets out standards for mandatory reporting for all companies listed on the European regulated markets from 2023 and for SMEs from 2026. 

  1. Cutting off operational inefficiencies

The process of carbon accounting generates considerable insight into the inefficiencies present in a company’s supply chain. In many cases, emissions reduction can be synonymous with reducing unnecessary energy consumption, the reduction of which can often generate significant savings. By streamlining its processes, a company can also reduce its costs and improve efficiency – a win-win!

  1. Creating and increasing brand loyalty

By publishing emissions data, companies can be transparent and follow up with carbon neutrality targets based on their emissions. Being fully transparent with their data and future plans can improve a company’s reputation and increase brand loyalty, especially now, with the increasing threat of climate change and the increased awareness from the public.

  1. Existing benefits of reporting and reducing carbon emissions

There are numerous financial and non-financial benefits of reporting and reducing carbon emissions, including catering to your stakeholders, attracting new investments, improving the brand image and gaining a competitive advantage. Read our previous blog post to learn more.

What does the future of sustainability reporting look like?

As the threat of the climate crisis becomes more prominent, it is likely that sustainability reporting will become mandatory for most companies. For businesses where it is not mandatory yet, they can still benefit from the savings, loyalty, and streamlined processes that result from disclosing their carbon emissions.

According to KPMG, ‘Any leading company that does not yet report carbon targets is now clearly out of step with global good practice’.

‍The continuing increase in sustainability reporting will likely further influence other companies to disclose their emissions as well.

How much are companies actually disclosing?

The Corporate Climate Responsibility Monitor, which assesses the transparency and integrity of companies reporting habits, remarked in their most recent publication (2023) that emissions data is not always reported in a transparent manner, and has potential to be misleading.

The overall increase in sustainability reporting is positive, however, some companies omit to report their scope 3 emissions data as it is optional to report under the Greenhouse Gas Protocol – meaning that their reported emissions may be much less than their actual emissions. In fact, scope 3 emissions usually cover over 70% of a company’s total emissions, depending on the specific business activities of the company. The exclusion of scope 3 emissions is very common but it is also very difficult and requires precise understanding and documentation of the supply chain.

According to Scope ESG (February 2021), more than of the world’s 2,000 largest companies (by market capitalisation) reported no or incomplete information for scope 1 and scope 2 standards set by the GHG Protocol. Additionally, the study showed that more than ¾ of the companies studied disclosed no scope 3 information at all.

Source: Bloomberg, Scope ESG

If you remember the numbers from KPMG’s report mentioned above, you might be thinking – “it doesn’t add up”. How come the rate of sustainability reporting mentioned by KPMG is so high (up to 96% for G250 companies) when the number of companies that report no or incomplete information, according to Scope ESG, is so high as well (~66%)? Even if we take into consideration the difference in the size of these samples, there is still a significant discrepancy.

Assessing how many companies disclose their sustainability data is highly challenging, let alone finding out what their actual emissions are. The lack of transparency and standardisation is a huge obstacle in the sustainability space.

Luckily, more and more innovative ClimateTech products are being launched to make it as easy as possible for companies to take advantage of the GHG Protocol and accurately report their sustainability data. At Connect Earth, we provide the tech infrastructure to enable rapid iteration of these innovative products.

Get started with Connect Earth!

Connect Earth spearheads climate innovation by solving a key hurdle: aggregating and standardising emissions data. Our climate tech infrastructure accelerates business innovation by handling the heavy lifting.

Let’s collaborate to empower your SME customers with accurate emissions reporting. Contact us to explore how Connect Earth can elevate your sustainability initiatives.


About Connect Earth:

Founded in 2021, Connect Earth is a London-based environmental data company that democratises easy access to sustainability data. With its carbon tracking API technology, Connect Earth is on a mission to empower consumers and SMEs to make sustainable choices and bridge the gap between intent, knowledge and action. Connect Earth supports financial institutions in offering their customers transparent insight into the climate impact of their spending.


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